The 35-day challenge · Starts January 5, 2027

35 days to go from overthinking your content to actually creating it.

Nervous on camera? Learn from a journalist with nearly 20 years in front of one. Jillian mastered the art of blending what you see, what you hear and what you say into one story. Now she's sharing her secrets with you, with daily lessons, a challenge every day, and AI tools that help you edit in minutes instead of hours.

Join the waitlist See the before & after

Jillian and Kristen sitting on a leather couch in a sunlit barn

REC

DAY 01 · 00:00:30

Inside scoopfrom a two-time Emmy-winning journalist

Edit fastertools built into the lessons

35 daysof daily video lessons

30 postsby the time you finish

Jillian, in the green skirt, and Kristen, in the blue skirt, standing in a garden next to a camera on a tripod

How it started

It Started with Kristen...

For two years, Jillian has been trying to get Kristen to stop overthinking, get in front of the camera and show up for their business.

The nerves. The fear. The imposter syndrome. The “I’ll do it eventually.” Sound familiar?

So instead of doing it behind the scenes, we’re inviting you to do it right alongside her. If you’ve been waiting to feel ready before you start showing up, you’re exactly who we created PRESS RECORD for.

Who it’s for

If you have a story to tell, this is for you.

✓Business owners who know people buy from people

✓Service providers, from realtors to coaches, who want to be the name people think of first

✓Professionals who want to be known for what they do best

✓Creators and side hustlers building something of their own

✓Anyone starting over or stepping into something new

✓Anyone who keeps saying “I’ll do it eventually”

You don’t need a million followers. You just need the right people to see you, hear you and start to trust you.

New for 2027 · Faster editing

Film it on your phone. Finish it in minutes.

Plan your video, write your hook, draft your caption and edit it all faster, with simple AI tools and step-by-step guidance.

RAW CLIP

same take, edited

FINISHED REEL

Same take, before and after. You’ll learn how to edit your own videos, step by step.

Pick your look

Choose from 14 styles in the PRESS RECORD Style Picker: colors, fonts, captions, animations and sounds, so people recognize you from your very first post.

Write me 10 hooks for a video about [your topic]...

Copy-and-paste prompts

Ready-made prompts for hooks, captions, stories and your 90-day plan. Fill in the blanks and go.

cut the pauses · keep the best take

Edit in minutes

Simple tools and step-by-step guides to help you cut the pauses, keep your best take and finish faster.

Your 35 days

5 Days to Prepare. 30 Days to Press Record.

A short video lesson, a challenge and a content prompt every day, from January 5 to February 8, 2027.

DAYS 1–5

Get Ready

Get comfortable on camera, set up your space and pick your look. No posting yet.

WEEK 1

Press Record

Introduce yourself, talk like a human and let go of perfect.

WEEK 2

Stop the Scroll

Hooks, visual hooks, music and b-roll that keep people watching.

WEEK 3

Become a Storyteller

Find stories in your everyday life and tell them well.

WEEK 4

Build Your Brand

Your voice, your look and a community, not just an audience.

WEEK 5

Grow Your Influence

Engagement, collaborations and the numbers that matter.

WEEK 6

Think Like a Creator

Your before and after, and your plan for the next 90 days.

Everything you get

35 days of video lessonsShort, daily and on demand

A challenge every daySo you actually post

AI prompt libraryFill in the blanks and go

Style Picker14 looks to make yours

Editing guidesStep by step

A communityPost, share and cheer each other on

You won’t just learn how to make better videos. You’ll have posted 30 of them.

More confidence on camera A better understanding of what makes good content New tools for figuring out what to say 30 days of proof you can do the thing you’ve been putting off

Confidence doesn’t come before you press record. It comes from pressing record... over and over again.

If Kristen Can Do It, So Can You.

No sitting on videos for three days deciding whether your hair looks weird. No recording the same sentence 47 times. No waiting until you magically “feel ready.”

✓35 days of video lessons with Jillian and Kristen
✓A challenge and content prompt every day
✓Editing prompts and the Style Picker
✓Step-by-step editing guides

Be the first to know when enrollment opens, get early bird pricing, and join the waitlist.